Summary
The Resilia Advocacy Toolkit (advocacy.resilia.com) — a US nonprofit platform covering campaign development, execution, measurement, coalition-building, and rapid response, with templates and worksheets. [source: resilia-advocacy]
Body
The Resilia Advocacy Toolkit is a US nonprofit platform hosted by Resilia, a New Orleans-based capacity-builder for nonprofits. The toolkit provides structured guidance on the full campaign lifecycle: campaign development (issue framing, goal-setting, theory of change), execution (action planning, volunteer mobilisation, digital organising), measurement (KPIs, dashboards, attribution), coalition-building, and rapid response. The toolkit emphasises measurement, which is a relative gap in much of the rest of the practitioner literature; Resilia’s tools include attribution templates for connecting campaign actions to outcomes. [source: resilia-advocacy]
The toolkit is widely used by US 501(c)(3) organisations that have legal constraints on political activity (see charity-political-activity) and need a toolset that respects the IRS prohibition on partisan activity. It is one of the few practitioner toolkits that explicitly addresses the US nonprofit legal context.
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